Primary Function: Iphulo Lokupapasha Lays Heartwork liphulo lokupapasha eladalelwa umzila-mveliso weLays ngexesha lobhubhane iCovid-19. Eli phulo libulela abantu abasebenza ngasemva kwithala loxabiso lweLays, kubandakanya amafama, abasebenzi basefektri, abaqhubi beelori, abathengisi kunye nabasebenzi bokuhambisa impahla. Imibala eqaqambileyo nenethemba idityaniswa nemiyalezo ethe ngqo yombulelo kuwo wonke umyilo wepakethe. Ipakethe nganye iba ngumbulelo kubasebenzi boluntu abanqabileyo ukuba babulelwe ubuso ngobuso. Injongo kukubonisa ukuba lo msebenzi wemihla ngemihla ayingomsebenzi onzima kuphela, ngumsebenzi wentliziyo.
Igama leprojekthi : Lays Heartwork, Igama labayili : PepsiCo Design and Innovation, Igama lomthengi : PepsiCo Design & Innovation .
Olu luyilo olumangalisayo luphumelele imbasa yoyilo lwesilivere kwintengiso, kwintengiso kunye nokhuphiswano kuyilo lokhuphiswano. Ngokuqinisekileyo kuya kufuneka ubone iipotifoliyo yoyilo lwesilivere esiphumelele ukufumana ezinye izinto ezintsha, ezintsha, intengiso yoyilo kunye noyilo, ukuthengisa kunye noyilo lonxibelelwano lusebenza.