Ukupakisha Ukutya I-Lay's x Stranger Things luyilo lwepakethi yokutya oluveliswe ngenani elilinganiselweyo, olwenzelwe imveliso yeetships zamatapile. Ipakethi isebenzisa umva omnyama kunye nemijikelo ebomvu ephuma embindini kwilogo ye-Lay's, endaweni yombala oqhelekileyo otyheli oqaqambileyo. Isidalwa esisuka kolu chungechunge sibonakaliswa linamathambo lwakhanya, ibe iinzipho zibonakala ngathi ziyibambile ipakethi. Ilogo ye-Stranger Things ibekwe itshonile ezantsi, ilandela umxholo womboniso. Upepile oqhumayo kunye netships zibonisa incasa ye-Flamin' Hot. Le pakethi yayithengiswa kwiivenkile ezikhethiweyo ezweni laseThailand.
Igama leprojekthi : Lay's x Stranger Things, Igama labayili : PepsiCo Design and Innovation, Igama lomthengi : .
Olu loyilo lukhulu luphumelele ibhaso lokuyilwa kobhedu kuhlelo olulinganiselweyo kunye nokhuphiswano loyilo lwesiko. Ngokuqinisekileyo kuya kufuneka ubone ipotifoliyo yoyilo lwebhaso lokuwina amabhaso okufumanisa ezinye izinto ezintsha, ezintsha, zoqobo kunye noyilo olulinganiselweyo kunye nokuyilwa kwesiko kusebenza.
