Uyilo lwangaphakathi lweHotele Soho luyilo lwangaphakathi lwehotele olunika ngasinye sezitezi ezihlanu isimbo esizahlukileyo sobugcisa. Izimbo ezihlanu zizoba kwipop art, art deco, street art, imibala yobugcisa yopeyinti ethuthumbise, kunye nembonakalo emnyama enombala omnye, ngaloo ndlela isitezi ngasinye sinika amava awahlukileyo. Izinto ezisetyenzisiweyo zibandakanya amavili, izibane zeneon, umatshini wesitena kunye neepayipi zesinyithi, ezidibanisiweyo nemigca yombala, izimo zejometri kunye nodonga olupeyintiweyo. Isitezi ngasinye silinganiselwa kwi-16200 mm ngo-6680 mm. Injongo ikukuzisa inkcubeko nobugcisa ekuhlaleni kwemihla ngemihla, ukwenzela ukuba iindwendwe zihlale zikwimeko yobugcisa kunokuba zibukele bugcisa kuphela.
Igama leprojekthi : Soho, Igama labayili : Creep Design, Igama lomthengi : .
Olu luyilo lukhulu luphumelele ibhaso lokuyilwa kobhedu kuyilo loyilo, ukwakha nolwakhiwo. Ngokuqinisekileyo kuya kufuneka ubone ipotifoliyo yoyilo eyenzelwe amabhaso okuzoba ukuze ufumane izinto ezininzi ezintsha, ezinobuchule, eziyilayo kunye nezoyilo, uyilo nolwakhiwo lwemisebenzi.