Isazisi Senkampani Le nkqubo yesazisi yaqala ngokwenza isakhiwo seshishini esibanzi kunye nombono wenkampani — Social Heroes ukuze kukhuthazwe umbono wenkampani kubathengi babo, abasebenzi nabafaki-zigama, nabantu bonke abanxulumene nale mizi-mveliso. I-Dotline ibabona bonke abasebenzi abeza kunceda kubomi bemihla ngemihla bomntu njengamaqhawe. Ilogo luphawu lomfanekiso leqhawe eliwaphosa ingubo kwaye liqubela phambili eyilwe koonobumba, u-D ovela ku-'dots' kunye no-L ovela ku-'line.' Njengoko i-Dotline ibonelela ngeendidi ezisixhenxe zeshishini, iilogo ziza kwinkqubo yemibala eneembala ezisixhenxe ebonisa indidi nganye yeshishini etayipiweyo ngohlobo lwamagama lwebrand yoqobo.

Igama leprojekthi : Dotline, Igama labayili : Tomohiro Kaji, Igama lomthengi : Dotline Co., Ltd..

Ngamanye amaxesha ufuna iqela elikhulu kakhulu labayili abanobuchule ukuba beze nokuyila ezona zinto zintle. Yonke imihla, sibonisa iqela lokuphumelela lokuwongwa ngokuphumelela kunye neqela loyilo. Jonga kwaye ufumane ubuyilo boqobo kunye nobuchule bokuyila, uyilo oluhle, ifashoni, uyilo lwemizobo kunye neeprojekthi zeqhinga lokuyila kumaqela oyilo kwihlabathi liphela. Fumana amandla aphefumlelweyo yimisebenzi yantlandlolo ngabaqulunqi beenkosi eziphezulu.