Ludonga Oluxhonywe Kwi-Wc Pan Ngelixa isitya sendlu yangasese ecocekileyo singena kulawulo lweenguqu ezithambileyo, sishiya nomoya olula kunye nobuncinci bemekobume. Ayichaphazeli kuphela umsebenzisi wayo kunye ne-esthetics yayo kodwa idibana nokucoceka kunye nobumsulwa kwaye ihlonele indalo. Indlela ethe gabalala kwisitulo sokuseta uyilo lokuphazamiseka okulula, ukuxhoma iseti yezitulo zangasese zezitshixo zomsebenzi kunye namaqhosha olawulo aza kufakwa kwinxalenye engaphakathi yecandelo lekhava. Amaqhosha aqhagamshelwa ngumsebenzisi abekwe kwiindawo ekunzima ukuzifumana zingcolile, ke oku kunika inzuzo eyongezelelweyo ngokubhekisele kucoceko.
Igama leprojekthi : SEREL Purity, Igama labayili : SEREL Seramic Factory, Igama lomthengi : Matel Hammadde San. ve Tic A.S Serel Sanitary Factory.
Olu luyilo olumangalisayo luphumelele imbasa yoyilo lwesilivere kwifashoni, isinxibo kunye nokhuphiswano loyilo lwesambatho. Ngokuqinisekileyo kuya kufuneka ubone iipotifoliyo yoyilo lwesilivere esiphumelele ukufumana ezinye izinto ezintsha, ezintsha, ezendalo kunye nefashoni yoyilo, iimpahla kunye noyilo lwempahla.