Ukufakwa Kwitshokholethi Iiphakheji zeshokholethi enyanisekileyo ziyilelwe ukusebenzisa umzekeliso ukwenza ukuba umfanekiso wezulu wuthathe abantu ngokukhawuleza kwaye ubanike umbono malunga nokunambitheka kweemveliso ukunceda ukuthenga kwabo. Ngenxa yokuba iimilo ezilula bezisoloko zinomdla ebantwini bayile incasa nganye ngeentyatyambo ezingafunekiyo eziya kuthi abathengi bakhokeleke ngokucacileyo kwiimpawu zezinto eziphilayo. Injongo yeephakeji kukubonelela ngemveliso enceda abantu ukuba bakhethe ngokulula ukhetho abaluthandayo kwaye bonwabele iimveliso ngequbuliso, “emsulwa nenempilo” itshokholethi.
Igama leprojekthi : Honest, Igama labayili : Azadeh Gholizadeh, Igama lomthengi : azadeh graphic design studio.
Olu luyilo olulungileyo luphumelele imbasa yoyilo kukhuphiswano loyilo lokupakisha. Ngokuqinisekileyo kuya kufuneka ukuba ubone iphothifoliyo yoyilo yabayili bokuphumelela ukufumana izinto ezininzi ezintsha, ezinobuchule, eziyintsusa kunye nezoyilo zemisebenzi yokuqulunqa.