Ukupakisha Ukutya Iprojekthi ye-Lay's Smiles yiyilo lokupakisha ukutya elikhutshelwe eRashiya. Ubuso obukhulu obuncumileyo bubona obona buphawu bokubona kwiphakethe ngalinye. Ipakheji igcina umfanekiso wesiqu esele sisekiwe se-Lay's kunye neengcamango zombala ezibonisa incasa yemveliso. Inkxaso enikelwa kwiNkqubo yoBuhlobo yeSiseko iBest Buddies ikwabonakaliswa kwiphakethe. I-ruble enye inikelwa kule nkqubo kwiphakethe nganye ethengiweyo. Injongo kukwabelana ngomyalezo omhle nokubonisa uphawu njengolunenjongo.

Igama leprojekthi : Lay's Smiles Campaign, Igama labayili : PepsiCo Design and Innovation, Igama lomthengi : .

Iintsingiselo zeeNqaku zeeNqaku bangabayili abadume ngokubalaseleyo nabenza umhlaba wethu ube yindawo engcono kunye noyilo lwabo oluhle. Fumanisa abayili abaziintsomi kunye noyilo lwemveliso abanayo, imisebenzi yoqobo yobugcisa, uyilo loyilo, uyilo olubalaseleyo lwefashoni kunye nobuchule bokuyila. Nandipha kwaye uphonononge imisebenzi yoyilo yokuqala yabayili bokuphumelela kwamabhaso, amagcisa, abayili bezinto ezimbi, abavelisi bobugcisa kunye neempawu kwihlabathi liphela. Fumana umoya ophefumlelweyo woyilo.